C4 Sports, industry’s first tech showcase, slated for July

Sports video professionals at all levels will be coming together this July in Las Vegas for C4 Sports, the industry’s first technology exhibition dedicated to video, audio and broadband technology.

The show is scheduled for July 17-19 at the Mandalay Bay Convention Center and will look at four technology areas: content, convergence, communications and competition. C4-Events, a company that specializes in trade show event management and production, is the company responsible for the event.

“Sports today rely on technology not only to improve the performance of the
athlete, team, or organization, but also to greatly enhance the experience
of fans, wherever and however they’re watching a sporting event,” said Gene
Sanders, general manager of C4-Events. “C4-Sports will host decision-makers
from across the industry — professional and collegiate sports teams, sports media experts in production, editing, content creation, and distribution, and IT and communication professionals from sporting arenas, stadiums, and facilities. They will explore state-of-the-art media technology solutions designed to improve performance, create revenue-generating opportunities, and increase profits.”

The company says the event will serve the needs of all athletes at all budgetary levels as well as those in the electronic media marketplace who cover them.
“We are very excited to be part of this innovative event, and will be hosting a new sports technology training program,” said Ben Kozuch, president and co-founder of Future Media Concepts and the conference chair. “Our combination of technical sessions, management sessions, and panels will provide the ideal training environment for everyone in sports media.”

For more information or to register online, please visit www.c4-events.com.