HDNet tops TNS Media Research HD ratings

HDNet’s two all high definition networks, HDNet and HDNet Movies, achieved a record share of the high definition viewing audience, according to TNS Media Research. According to the real time data captured by TNS Media, the HDNet networks excelled in all weekday and weekend dayparts. HDNet’s share of the high definition viewing audience for the week ending July 1, 2007 is as follows:

Weekends – All Day – 8.6% (a)
Weekends – Primetime – 7.8% (a)
Weekdays – All Day – 6.1% (a)
Weekdays – Primetime – 6.3% (a)

HDNet outperformed all other HD-exclusive networks in all dayparts, and beat both cable and broadcast simulcasts on weekends.

“We are excited by the performance of HDNet and HDNet Movies,” said Mark Cuban, president and co-founder of HDNet. “It’s obvious that our lineup of original programming, led by ‘Dan Rather Reports,’ Friday Nights’ ‘Guys Night In,’ our ‘InFocus’ series of documentaries, coupled with HDNet Movies’ stellar lineup of Original Movies from HDNet Films and our unique Sneak Previews of theatrically released motion pictures, before they reach theaters, is resonating with high definition viewers.”