AT&T Kicks Off All-America Player of the Week Award

AT&T
has announced that, for the fourth consecutive year, college football fans have
the chance to vote for the AT&T All-America Player of the Week, a national
honor determined solely by fans.

“With
fans who are deeply passionate and extremely knowledgeable, we could not have
built a better, more qualified AT&T All-America Player of the Week judging
panel,” said Dave Garver, executive director of Business Development and
Wireless Sponsorships for AT&T’s wireless unit. “We are proud to give
college football fans a voice and bring them closer to the sport through the
voting as well as handset content that leverages AT&T’s wireless leadership
to provide easy, on-the-go access to news, information and downloadable
ringtones and wallpaper.”

Each week,
ESPN will choose four finalists based on their outstanding performance from
that week. The four candidates are revealed each Sunday at 9 a.m. EST on ESPN
“SportsCenter,” via text message alerts and on the Web at
http://www.espnallamerica.com. Fans can register to vote for the AT&T
All-America Player of the Week throughout the season by text messaging
“VOTE” to “87654”on their wireless phones. They have until
11:59 p.m. EST each Wednesday to participate in the voting. The winner is
announced at halftime of the Thursday ESPN College Football Primetime Presented
by Applebee’s.

There is
no limit on fan voting, and each vote counts as one entry into a sweepstakes to
win a trip to the 2008 BCS National Championship game in

New Orleans. AT&T customers can visit
AT&T’s wireless NCAA(R) Football Portal on their handsets to view video
highlights of each week’s candidates, retrieve photos, check scores, track
their favorite teams and download school ringtones.

In
December, four finalists for the AT&T All-America Player of the Year Award
will be announced during a one-hour special on ABC in conjunction with the
announcement of the Football Writers Association of America All-America team.
Fans will then get a chance to say who the best player in the nation is by
voting for the AT&T All-America Player of the Year up until the Bowl
Championship Series. Voting ends on Jan. 4, and the winner will be announced
during the BCS National Championship game on FOX on Jan. 8.

Last year,
University of Notre Dame quarterback Brady Quinn was crowned as the AT&T
All-America Player of the Year. He beat out
Ohio

State quarterback and Heisman Trophy
winner Troy Smith, Rutgers running back Ray Rice and

Hawaii quarterback Colt Brennan. Voting for
the 2006 AT&T All-America Player of the Year was the highest total in the
three-year history of the award.

College
Ringtones

This year,
fans can also choose from more than 150 college and university fight song
ringtones and download more than 100 college and university color logos on
their wireless AT&T devices. For the first time, AT&T is also offering
3-D wallpapers and animated screensavers for more than 100 colleges and
universities.