Harris Demonstrates InfoCaster at Digital Signage Show
Harris is demonstrating its expanded line of InfoCaster content-creation and -playout systems at Digital Signage Show 2008 Oct. 15-16 at Javits Convention Center in New York. Harris will demonstrate how its InfoCaster systems enable network control and flexibility in multiplatform digital content. Harris also will debut its InfoCaster Online, a Web-based creation and distribution module for centrally creating, scheduling, and distributing digital content.
Show attendees are invited to a Tech Talk session titled “Using Your Digital Signage Network To Enhance Your Brand” Oct. 15 at 3 p.m. The session is led by Kathy Bienz, channels director for Harris Broadcast Communications, and Bob Garity, VP of sales and marketing for systems integrator CoSign. The session will cover ideas on how to use digital signage as a marketing tool to enhance a company’s brand image while targeting informational messaging.
CoSign also will present a case study on its installation of Harris InfoCaster at World Market Center Las Vegas, which is using a digital-signage network to effectively promote multiple brands while communicating targeted information to a wide audience.