Pixel Power Beefs Up BrandMaster

Pixel Power debuted the complete product lineup for its BrandMaster branding switcher—which integrates a complete master control switcher with broadcast graphics for channel branding—introducing BrandMaster Clips and BrandMaster 3D at NAB.

BrandMaster puts advanced broadcast graphics directly at the point of transmission to reduce the complexity of the signal path and to streamline the channel-branding process. It supports a wide range of branding requirements for both standard-definition and HD channels, including multilayer static and animated logos; clocks; text crawls; multiple tickers; DVE moves such as squeezeback; automated schedules; and EAS.

BrandMaster Clips adds two HD video-clip players, each with video and key streams, as well as 2-D DVE.

BrandMaster 3D adds real-time 3-D and multichannel 3-D DVE capabilities within a compact 3RU chassis. Dynamic text and live video from internal and/or external sources can be mapped onto sophisticated 3-D models with keyframe animation.

In other BrandMaster news, the system was installed in the upgrade of the new master-control facility at Prime Television Network.

For more information, please visit www.pixelpower.com.