Buffalo Bills Rely on Ross XPression

The Buffalo Bills relied on Ross XPression, a real-time 2D/3D character generator, throughout the entire 2009 season at Ralph Willson Stadium.

The team purchased XPression in July of 2009 after seeing it in action at the NAB Show in Las Vegas.  As a full 3D animation/tilting system, the Xpression helped to save the Bills’ video staff from outside animation costs.

“XPression is a breath of fresh air in a tired CG market,” says Bryan Matthews, operator, Buffalo Bills. “Whether integrating my own animations, just supporting them or creating them from scratch, XPression takes broadcast computer graphics to the next level. Couple this with constant data stream from the Datalinq server, your options as creator and operator are limitless.”