CSVS Q&A: Mike Martin, Professor of Film, TV, and Digital Media, TCU

In anticipation of the second-annual College Sports Video Summit, to be held June 8-9 in Atlanta, SVG has assembled a distinguished group of college sports-video experts to serve as the advisory board to help shape the event and ensure its relevance to the industry. Leading up to the two-day summit, SVG will check in with all the members of the board to discuss their involvement, what they hope the Summit will accomplish, and how CSVS can help the industry move forward. This week, TCU professor Mike Martin discusses why CSVS is an important meeting place for educators, especially those who advise student-run productions.

Why are you involved with the College Sports Video Summit?
I have had the pleasure of attending other SVG events and have always walked away impressed with the list of speakers, attendees, and vendors that have participated. I believe CSVS provides a great opportunity for people like me to stay informed of the latest trends and technologies being utilized in the industry. As an educator, I can then pass this information on to my students.

To me, what makes this event so important is the fact that so many different areas of video production are represented, whether it’s television, Web streaming, or in-arena broadcasting. I find it extremely valuable to hear how others have successfully dealt with the trials and tribulations of putting on their productions.

What do you hope the event will accomplish?
I am excited about the list of attendees as well as the various topics of discussion. I hope to walk away with some new ideas on how TCU can improve the quality of our broadcasts. This past year, our students at TCU produced more than 20 events for the Mountain West Sports Network. I am anxious to talk to other schools about how they are utilizing students in regards to their productions and discovering what approaches work best for them.

How can CSVS help move the bar when it comes to the state of college sports-video production?
I think CSVS is helping tremendously by bringing all these professionals from different areas together at the same time. I find it interesting to hear the different perspectives from people at the networks, the NCAA, the conferences, and the school athletic departments. Oftentimes, each has a unique take on a topic or situation that the others haven’t considered. And, since we all have to work together in the end, I find that it benefits everyone to have us all in the same room at the same time. We have CSVS to thank for that.

What are you most looking forward to at CSVS?
I am looking forward to the opportunity to share ideas with the other attendees. I am particularly interested in getting to know the other educators that will be present and discussing with them how they manage their student-run broadcasts. If I can come away with some new ideas and some new contacts, I will consider CSVS a success.