Broadway Systems Delivers Sales Data to Mobile Devices

Broadway Systems has launched Broadway Mobile, a collection of performance-related data “dashboards” accessible from smartphones, tablet PCs, and other mobile devices that provides key information for sales executives and CFOs.

Broadway Mobile provides access to a variety of information, such as top advertisers, revenues, CPMs, and more. Data is presented in spreadsheet grids for detailed analysis, as well as color-coded pie, radar, and bar charts for quick reference and easy identification of trends.

Broadway Mobile is delivered as part of Broadway’s new version 7.0 release. Data is accessed from the same operational database, so it is timely and accessed without additional hardware or storage investments.

The new application is being demonstrated at the NAB Show in Booth N3421.