SVG Lunchtime Links 5-24-12

Executives: Sports TV Rights Costs Likely to Keep Rising (Reuters)

Sources: IOC-USOC Revenue Deal Finalized (Associated Press)

Roku Gets Dish International Programming, Including Sports (CNET)

Sony, Samsung Ask U.S. Retailers to Curb Discounts on TV Sets (Bloomberg Businessweek)

Broadcasters Warn Dish’s Ad-Skipper Threatens Economic Structure (Associated Press)

If Video Sites Could Act Like Cable Companies (The New York Times)

Unsteady Big East Pins Hopes on TV Deal (The New York Times)

OTT Apps Cut Into Mobile Video Revs (MediaPost)