Nielsen Shows How People Use TV Differently
AP reports that the number of U.S. homes that don’t get traditional television service continues to increase, but that doesn’t mean they don’t have TVs.
The Nielsen company said in a report issued on Tuesday that three-quarters of the estimated 5 million homes that don’t get TV signals over the airways or through cable, satellite or telecommunications companies have televisions anyway.
Many of these homes are satisfied to use their TVs for games or get programming through DVDs or services like Netflix or Apple TV, said Dounia Turrill, senior vice president for client insights at Nielsen.
The AP story is available at http://www.statesman.com/business/technology/nielsen-shows-how-people-use-tv-differently-2455576.html