Japanese Postproduction House INFAS.com Adds two Quantel Pablo Rios

Japanese fashion post-production facility, INFAS.com, has bought a Pablo Rio 4K and Pablo Rio 2K to support its increasing demand for 4K production. The Pablo Rios will spearhead its planned move into 8K production and in the future will be connected via second generation Genetic Engineering.

Quantel“Our parent organisation, INFAS Group is mainly involved in fashion media,” says Director of Production at INFAS.com, Mr Ono. “The introduction of Pablo Rio systems is not only intended to expand our post production business, but also to support our ‘beauty strategy’ by enhancing fashion imagery at high resolution and high frame rates. In August, we undertook 4K production for the Tokyo Girls Collection fashion festival at the Saitama Super Arena and now we plan to provide a wide variety of video content with a central focus on fashion.”

INFAS.com provides S3D and 4K post production services on commercials for leading fashion houses, music videos, feature films and TV programs.

“We are delighted that INFAS.com has chosen Pablo Rio as it moves in to 4K and 8K post production,” Quantel Marketing Director, Steve Owen, said. “INFAS.com is exploiting the phenomenal power and toolset of Pablo Rio resulting in the ultimate post workflow.”