BVE 2014: Forbidden Technologies Shows Up New Forscene Platform
Forbidden Technologies will be on hand at Broadcast Video Expo 2015 (Feb 24-26, London) to show off its latest product line including the new Forscene Cloud-based video post production platform that just went live in December.
New Forscene Cloud-Based Video Post-Production Platform
At BVE 2015, Forbidden will feature the new Forscene, which was unveiled at IBC2014 and went live in December. The new Forscene interface combines professionally designed graphics with an elegant colour scheme and updated functionality to provide an efficient and enjoyable user experience.
Forbidden is also giving Forscene a new infusion of functionality by adding a media asset management (MAM) system. Through the Forscene MAM, users will have the full potential of the platform — from acquisition to publishing — at their fingertips. Other new Forscene features include the ability to publish with burnt-in timecode or other metadata; expanded multicam logging to support up to 18 cameras simultaneously; and increased support for different formats that enables functions such as editing MXF files during ingest.
Speaking Events at BVE 2015
Jason Cowan, Forscene commercial manager at Forbidden Technologies, will participate in a session and present a case study during BVE 2015.
On Wednesday, 25 February from 14:45-15:15 in the UKTI Theatre, Cowan will present a case study: “Finding, On-boarding, and Managing Resellers and Distributors.” In a topic that is very important to many B2B organizations, this case study will focus on how to find, develop, and cultivate successful partnerships with resellers and distributors abroad.
On Thursday, 26 February from 14:10-14:55 in the Post Production Theatre, Cowan will participate in a panel discussion: “The Sky’s the Limit — Getting Ahead in the Cloud to See the Potential Value of Remote Editing.” During this session Cowan, along with other industry professionals, will explore the fresh perspectives of remote editing possibilities and collaboration opportunities for post, discuss the bandwidth requirements for remote editing, and look at innovative ways to create and transfer content. The session will conclude by suggesting best practices in blending on-premise systems and the cloud to save time and enable exceptional creativity.
Forbidden Retools Sales Model in U.S.
Forbidden Technologies is restructuring its North American business to move from a direct to an indirect sales and support model. Forbidden will close its Burbank, California, office and instead support clients either from the U.K. or via its local partners and resellers. Jason Cowan, Forbidden’s commercial manager for Forscene, will now oversee customer relationships in North America.
“Although Forbidden itself has a smaller physical sales presence in North America, we are impressed with the enthusiasm in this region for our well-liked cloud service. Our development program has a global remit, and this includes many features requested specifically from this region,” said Stephen Streater, CEO at Forbidden Technologies plc. “This business decision will ensure Forbidden’s continued vitality and ability to innovate in the North American market.”
As a sign of that commitment, Forbidden continues to develop local, market-specific features that are particularly important in U.S. workflows, such as closed captioning, multicam editing, and improvements to the editor interface for drop frame support. Forbidden has also sponsored the U.S.-based Sports Video Group and will continue to play an active role in international sports events in 2015.